Creative Arts Marketing by Liz Hill, Catherine O’Sullivan and Terry O’Sullivan
Creative Arts Marketing by Liz Hill, Catherine O’Sullivan and Terry O’Sullivan
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Creative Arts Marketing
by Liz Hill, Catherine O’Sullivan and Terry O’Sullivan
Elsevier Butterworth-Heinemann, 2004, [Second Edition], ISBN 0750657375, paperback
Very Good Condition, a little edge and shelf wear, a little rubbing and bumping to edges and corners, no inscriptions (See photographs)
“Creative Arts Marketing is an invaluable text for both students and arts managers. This second edition reflects the diversity of the arts world in its wide-ranging analysis of how different marketing techniques have been used by a diverse range of arts organisations, both in the UK and other parts of the world.”